Investment Criteria
A Focussed Approach
Emerisque is actively exploring new investment opportunities in which our expertise in revitalizing under-performing brands and our global distribution capabilities can be leveraged for maximum long term value:
- Sector Concentration: Consumer Brands with wholesale and retail/Vertical branded retailers
- Brand Profile: “Heritage” brands in the marketplace for at least a generation, with existing global awareness and CRIM Appeal: A brand positioning, product offering or lifestyle which we believe will have traction in emerging markets
- Sales Concentration: Approximately 70% sales revenues from the U.S. or major EU countries
- Direct Income: Minimum $75 million and generally up to $750 million annually
- Profitability: Generally tracking below 5% EBITDA